Fitness industry going through a phase of explosive growth

‘The fitness equipment industry is going through a period of explosive growth,’ said Eckhard Pruy, CEO of Epoc Messe Frankfurt. He noted that Wellness & Spas Middle East attracts buyers, investors, purchasers, developers, owners and industry professionals from hotels/resorts, wellness centres, clinics, health & fitness clubs, leisure centre’s, and hypermarkets among others. ‘The general affluence in the Middle East region and the increased focus on fitness and healthy lifestyles by prosperous consumers has led to a heightened demand in the region for fitness equipment,’ he stressed.

Mr. Pruy added that many fitness equipment manufacturers are focusing on commercial quality home fitness equipment and gyms helping incorporate exercise into daily life.

The number of health and fitness clubs has increased worldwide triggering the demand for fitness equipment.

‘Our event has been used as a platform to launch a series of revolutionary products that take cardiovascular, strength, skill and speed conditioning to the next level,’ said Ms. Elaine O’Connell, Senior Show Manager, Wellness & Spas Middle East, an annual trade show that is scheduled to take place at the Dubai International Convention and Exhibition Centre from May 18th to 20th…. (source)

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